Thursday, October 31, 2013

Advertising and It's Future



                                                           Advertising and It's Future







   Advertising has a bright future. The more technologically advanced society gets, the easier it is share information among individuals and that means that it will be easier to advertise to more people. The more advance society gets there will be more different ways to advertise that were not available in the past. For example, advertisements were restricted and limited to television and physical adds at one point but now that we have the internet that has definitely changed. We can definitely expect Advertising to be more creative in the future. Many marketing strategies are adapting to the times and finding bigger and better ways to reach their targeted audiences. Now that most people carry smart phones advertising will be directed to us via smart phones more often. The emergence of commercials on YouTube also gives us a preview on how products will be advertised to us in the future. No longer will we only watch commercials and adds on our televisions. Soon advertisements will only be marketed to us online. The classic commercial will disappear and there will be a new way to mix in advertisements with our daily media. I believe that the actual outdoor adds will upgrade to digital displays, similar to the ones we see appearing today on the side of some freeways today.

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